Heineken:
Project Circle

Heineken is on a mission to achieve net zero carbon emissions across their entire value chain by 2040 as part of their Brew a Better World initiative.

This film highlights Heineken's circular approach to brewing and educates viewers on their ambitious sustainability goals.

The film features Heineken's sustainability experts in documentary-style interviews, combined with stock footage and scenes from the Heineken Experience in Amsterdam.

Circular elements in every frame reinforce the theme of circularity.

My Role - Senior Creative

Additional Credits:
Account Director - Liam Hesketh
Producer: Gussie Peile
Edit - Wilbur Charles Roberts & Mario Karner