Ford x Bang&Olufsen:
Cella

Cella creates exclusive track for the Ford's B&O Beosonic moods.

We invited Swiss electronic musician Cella to produce an exclusive track inspired by the moods of the Bang & Olufsen #Beosonic audio feature available in selected Ford models.

Cella released his track at the IAA Mobility show in Munich at the Ford booth where people could visit the booth to experience his sound.

Ford and B&O partnered with uprising music producer Cella to drop a new tune in tune with your vibe on the road.

Learn more about his creative process and his journey through sound and different moods in this video.

Swiss electronic musician Cella produced a track inspired by the four moods go the new Beosonic feature in selected Ford models. People could visit the Ford booth at the IAA Mobility Summit in Munich to hear the exclusive track #Find your mood

The B&O Beosonic™ feature is set up so that drivers can easily find their preferred sound mix, whether in a specific mood or any of the variations in between:

· “Bright” is more airy and crisp while softening some of the bass sounds

· “Energetic” focuses on rhythm and bass, while increasing the contrast in the vocals

· “Relaxed” has less treble and bass, making it ideal for background listening

· “Warm” makes the sound experience feel more intimate and closer

Read more here

Test Beosonic for yourself here